- “Should we collect survey data by telephone or online?” is not the right question!
- November 12, 2012
We’ve all heard that telephone surveys are falling out of favour as the trend to use mobile devices instead of household landlines continues to grow. Social media monitoring and online straw polling are increasingly touted as the latest and best ways to gather public opinion. But are they? More >
“Katherine and her team don’t just research what you think you WANT TO KNOW, they also help you better understand what you SHOULD KNOW. I highly recommend.” – Chad Friesen, Vice President of Sales & Marketing, Red River Mutual