ABOUT

We are a boutique market research consulting firm providing the insights you need to achieve and maintain a competitive edge.

Since 1998, clients in the public, private and non-profit sectors have relied on us to deliver strategic research solutions that adhere to the highest standards and provide exceptional value.

Our clear, honest communication style and our refreshing mix of creative excellence, energetic professionalism and top quality deliverables make us the best research company to buy from and to work for.

Our company’s name is derived from the chi-square statistical test that shows whether results are truly meaningful or just due to chance. At kisquared, our statistical and intellectual rigour ensures accurate and meaningful results every time. You can also be assured of our quality as demonstrated by our registration to the ISO 9001:2008 standard in 2001 and our adherence to those same quality best practices since that time.

“Registering kisquared as ISO 9001 displayed an extraordinary effort to improve the business. Few relatively small companies have the strength to work through the details and implement the processes needed to get ISO registration; this achievement is both commendable and visionary.” – Hans Peper, Executive Vice President, Customer Services, New Flyer Industries

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